SEO Specialist in Sri Lanka for Medical & Healthcare Websites
I get medical clinics and healthcare practices found on Google, and cited in ChatGPT, Perplexity and AI Overviews. You work directly with me. No agency layers, no outsourcing, full accountability.
proven SEO
An SEO specialist in Sri Lanka improves how your website ranks in Google and how often it is cited by AI search tools, working remotely for clients anywhere in the world. International SEO does not require a local office. Country targeting is controlled through keyword research, hreflang, local business signals and market appropriate content, all of which are delivered remotely with reporting through your own Search Console.
What makes this practice different is the focus. Medical and healthcare websites sit inside Google's YMYL category, which means they are judged against the strictest content quality standards on the web, and they are governed by advertising rules that do not apply to other industries. That is the work I do every day.
Every figure is taken from client Search Console and Analytics data and documented in the full case studies.
Senior SEO, direct from the specialist
Most of my clients are overseas. They hire a Sri Lanka based specialist for one straightforward reason: senior level work delivered by the person actually doing it, at rates a local agency structure cannot match.
No account managers. No junior team. No reselling. Every engagement is contract based, which means I am fully accountable for the outcome, and you keep ownership of your own Search Console and Analytics properties.
New to hiring offshore? Read the honest guide on what to check before hiring an SEO specialist in Sri Lanka.
Timezone, easier than you think
Why medical websites need a different playbook
Most SEO advice on the internet was written for e-commerce and local trades. Applied to a clinic, some of it does nothing. Some of it creates real regulatory exposure.
YMYL scrutiny
Health content sits in Google's Your Money or Your Life category. It is assessed against the strictest quality standards on the web, and generic optimisation will not clear that bar on its own.
E-E-A-T evidence
Named practitioners, verifiable registrations, cited primary sources and visible review dates. Anonymous clinical content is close to disqualifying, no matter how well it is written.
Advertising compliance
Registered health services face rules that other businesses do not. Testimonials, comparative claims and review displays are all constrained. I audit for this before touching rankings.
Medical schema
MedicalOrganization, Physician and MedicalWebPage with reviewedBy make clinical credentials machine readable. Very few clinic websites implement any of it.
Read the full framework: E-E-A-T for YMYL medical websites and the complete medical SEO guide.
SEO built for Google and AI search
Every service delivered personally. Strategy, execution and reporting.
Medical & Healthcare SEO
Compliance aware SEO for clinics and practices. The methodology behind 8 medical centres ranked first in their suburbs.
Medical SEO servicesTechnical & On-Page SEO
Core Web Vitals, schema, crawlability and on-page work. The foundation everything else ranks on.
All SEO servicesLocal SEO & Google Maps
Google Business Profile optimisation and local strategy that makes the phone actually ring.
Local SEO guideAEO & GEO
Get cited by ChatGPT, Perplexity and AI Overviews, and build the entity recognition those engines rely on.
AEO complete guideWhat proper SEO actually looks like
The difference between research backed work and the packages that keep clinics stuck on page four.
| Area | Typical SEO package | What I do |
|---|---|---|
| Site audit | A generic checklist exported from a free tool | A diagnostic based on how Google actually crawls, renders and evaluates your specific site |
| Compliance | Not mentioned at all | Every page reviewed against the advertising rules that govern regulated health services before any content goes live |
| Content | Blog posts written to a word count | Practitioner voiced clinical content built to satisfy Google's quality rater standards for YMYL topics |
| Schema | Basic LocalBusiness, if any | Medical schema including Physician and MedicalWebPage with reviewedBy, validated before publication |
| Authorship | Content published under Admin or Staff | Named, credentialed authors with registration details and external verification links |
| AI search | Not addressed | Answer first structure, entity building and a monthly citation audit across the major assistants |
| Reporting | A monthly PDF of traffic graphs | Your own Search Console and Analytics, with me added as a user. Nothing sits behind my login |
| Contracts | Twelve month lock in | Contract based scope with no lock in. You stay because the work is producing results |
Verified results, not promises
Every figure comes from real client data, documented with methodology in the full case studies.
What clients say on Google
Unedited reviews from businesses and practices I have worked with directly.
Guides & resources
Practical, current writing on how search is changing and how to stay visible.
Medical & Healthcare SEO
Your questions, answered
What does an SEO specialist in Sri Lanka do for overseas businesses?
+Why choose a specialist in medical and healthcare SEO rather than a generalist?
+Can a Sri Lanka based SEO specialist rank a clinic website in another country?
+What is included in medical SEO for a clinic?
+How long does SEO take to show results?
+Do you work directly with clients or through a team?
+Can you prove your SEO results?
+How do I get started?
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Nayananjalee Rajarathna
Seven years working in search, focused on medical and healthcare websites in regulated markets. I hold a BSc in Information and Communication Technology from Rajarata University of Sri Lanka and a Postgraduate Diploma in IT specialising in Cybersecurity from SLIIT, and I am currently completing a Master's in Cybersecurity.
I work in English, Sinhala and Mandarin, and I write regularly on how search quality standards and AI retrieval are changing what visibility means for clinics.
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